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Nascar Racing  » 8 Lessons for Businesswomen Racing to Build a New World

8 Lessons for Businesswomen Racing to Build a New World

I read Laura Hillenbrand's thrilling story, "Seabiscuit: An American

Legend," and couldn't help but recognize the parallel between women in

the business world and that of a great racehorse who has a fighting

spirit like no other. In the race to build a new world, let's examine

the eight lessons women can learn from Seabiscuit, the horse that

achieved greatness while captivating our imaginations.

1). Learn your horse or person.

Let's face it. Women can be mysterious -- happy one day, sad the next.

We can be ruthless but charming. Yet, for a woman to do well in the

business world, she needs a close observer who knows her, realizes her

potential, cultivates it and sees that others get out of her way to

enable her success.

Women must actively identify executives who have clout in an

organization and with whom they have rapport and ask them to be

mentors. Mentors help women learn what goes on in boardrooms and how

executives make critical decisions. In other words, a mentor must

"learn the woman," for her to do well.

2). Make friends.

Just as Seabiscuit required loyal animal companions to feel safe,

secure and ready to do his best, women need the same in the workplace.

When you develop loyal friends, you learn how to relax and do your best

work.

3). Turn your competitive instincts outward.

Competitive instincts turned outward are good, but when competitive

instincts are turned inward, it's disastrous. Why? For a horse, it

happens when the jockey holds the reigns too tight. For women, it's

when a person cuts her no slack and fails to provide respect,

appreciation and acknowledgment of her existence in the business world.

If you loosen the grip on a horse's reigns, she's free to take off. If

you loosen the grip on "cat-fight" scenarios and the "good ole' boy's"

network, a businesswoman is bound to take off and

flourish.

4). Do only what you want to do.

The trainer for Seabiscuit transformed him into a pliant, happy horse.

How? He vouched to never again use force on the horse or to make him

do what he didn't want to do. Women don't want to be told what to do.

They know what to do. Let them do it.

5). Unearth your potential.

Seabiscuit learned to trust his trainer and rider, and this became the

foundation for their relationship. What happened as a result? His

love of running returned. So long as he was treated like a gentleman,

he'd run his heart out. He acquired cool confidence. He was a new

horse. Seabiscuit finally understood the game. His trainer and rider

had "unearthed him."

Women want to be "unearthed" too. Put trust and faith in her hands and

she

will develop an undying spirit that leads to victory.

6). Intimidate all.

As Hillenbrand's book states, "Where other horses relied solely on

speed to win, Seabiscuit used intimidation." Women should too.

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7). Save the last reserve of courage for the end.

Hillenbrand wrote, "If he [Seabiscuit] became too absorbed in rubbing

a particular horse's nose in his defeat, he risked being unable to

regain his momentum when the closers came after him. Fortunately,

though taunting was one of Seabiscuit's greatest pleasures, once he was

challenged, the games ended. In a fight he was all business. 'Did you

ever see two stallions fight?' Seabiscuit's trainer Smith asked.

'They look about evenly matched -- most times they are -- but one of

'em has that last reserve of courage and energy which licks the other.

Seabiscuit has it.'" Women do too. Preserve it and pull it out at the

end.

8). Stake a claim on being unbeaten and unchallenged.

Many great racehorses from Seabiscuit to Seattle Slew to Secretariat

all had something in common. They each had the desire to stake a claim

on being unbeaten and unchallenged throughout the course of their

careers. Women must do the same. We must speak up and have the good

horse sense to own our way in life. Just like a world-class racehorse,

you are going to fight your way through to the winner's circle. In

doing so, businesswomen will win the race to building a new world.

About the Author

Laurel Delaney runs a Chicago-based global marketing, consulting and

web content providing company aimed toward entrepreneurs and small

businesses. She is currently at work on, "Women Entrepreneurs Take On

The World," to be published fall, 2002. She can be reached at

ldelaney@globetrade.com